AGITO scores big in the latest Puma ad, brilliantly capturing dynamic football footwork to highlight the brand’s new boots. Chatting with AGITO Pilot Tom Kolijn, he reveals that AGITO’s speed, compact form, and ability to stabilise across varying terrains were crucial to bringing the vision to life.

“The shots needed to be fast, agile and up-close,” says Kolijn.

“The set had a mix of studio floors and artificial grass, with a lot of back and forth between the two. Using the AGITO V-Con Pro, we were able to stabilise over the different terrains and nail the transitions needed for the ad. The shoot was highly versatile, combining cranes and tripods with AGITO. Its trackless operation allowed us to navigate the space efficiently without cluttering it with additional equipment, meaning the players could perform as they do on the pitch – without distractions.”

Big thanks to Tom Kolijn for his awesome work with AGITO, to camera operator Madison McKamey, and to Egripment Camera Support for suppling the system.

AGITO offers multiple configurations to suit your filming needs, it’s a swiss army knife for film-makers. Perfect for use in the studio or on location, AGITO Sports offers a new way of moving a camera, with complete flexibility using our growing arsenal of modules and accessories, and an ease of operation not available with any other system.

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